Facebook announces a low-tech new mobile site developed in partnership with developing firm Snaptu. The new site is offered by Facebook for the low-end cell phone users without data fee for a limited period.
The app give users almost Smartphone like Facebook experience that comprises simple homescreen navigation, contact synchronization and fast scrolling of updates and photos. It will give feature phone users access to Facebook messages, profiles, news feed, events and pictures
This new mobile site works on more than 2,500 feature cell phones devices of Nokia, Sony Ericsson and LG. App is available on the carriers of different countries (currently none in U.S.) like Dialog (Srilanka), Life (Ukraine), Play (Poland), StarhHub (Singapore), STC (Saudi Arabia), Three (Hongkong), Tunisiana (Tunisia), Viva (Dominican Republic) and Vodafone (Romania) to make access to the site free of data fee for 90 days to start with.
In comparison to the Smartphone users, majority is of feature cell phone users. As in June 2010, 79 percent mobile users are simple feature cell phone customers. The ratio is even higher in countries like India and China. Facebook being the global company with the presence all around the world takes up the responsibility of providing app for all kind of users. It's taking strategic moves in the desired area...
