Facebook announces a low-tech new mobile site developed in partnership with developing firm Snaptu. The new site is offered by Facebook for the low-end cell phone users without data fee for a limited period.

The app give users almost Smartphone like Facebook experience that comprises simple homescreen navigation, contact synchronization and fast scrolling of updates and photos. It will give feature phone users access to Facebook messages, profiles, news feed, events and pictures


This new mobile site works on more than 2,500 feature cell phones devices of Nokia, Sony Ericsson and LG. App is available on the carriers of different countries (currently none in U.S.) like Dialog (Srilanka), Life (Ukraine), Play (Poland), StarhHub (Singapore), STC (Saudi Arabia), Three (Hongkong), Tunisiana (Tunisia), Viva (Dominican Republic) and Vodafone (Romania) to make access to the site free of data fee for 90 days to start with.

In comparison to the Smartphone users, majority is of feature cell phone users. As in June 2010, 79 percent mobile users are simple feature cell phone customers. The ratio is even higher in countries like India and China. Facebook being the global company with the presence all around the world takes up the responsibility of providing app for all kind of users. It's taking strategic moves in the desired area...

India among the few countries to continue with the service
Nokia had launched its Ovi Music Store with much hope and fanfare, as a direct competitor to Apple's iTunes. It was known for the free music bundles, restricted to limited number of songs for cheaper Nokia phones and unlimited downloads for a year bundled with the more expensive phones. It seems a lack of response has prompted Nokia to cease the free music bundle in 27 countries. Fortunately, Indians will continue enjoying the free music subscription service.

The main reason for this move was a lack of user interest, which in turn can be blamed on the convoluted DRM implementation, which doesn't allow for the music to be moved from one device to another. Apple iTunes was prudent enough to stop its DRM system years back, which is why it's still thriving today, while Nokia has to cut down on the same.


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